Fundamentos de People Analytics
People Analytics: Transformando HR con Decisiones Basadas en Datos
¿Qué es People Analytics y cuál su importancia?
Cultura Data Driven en HR
Tipos de datos en Recursos Humanos y cómo recopilarlos
La ética y privacidad en el manejo de datos
Diseño y ejecución de un proyecto inicial
Definiendo el problema a resolver
Medición del impacto inicial
Preparación de datos para el análisis
Limpieza y validación de datos
Dashborad con KPI básicos en Recursos Humanos
Análisis inicial de datos
Análisis de rotación de personal
Análisis de Satisfacción de personal
Casos de estudio de proyectos exitosos
Construcción de una estrategia a largo plazo
Elementos clave: Equipo de People Analytics + Inteligencia Artificial
Proyecto final: Diseño de un caso práctico
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In the world of People Analytics, the importance of handling data ethically and responsibly cannot be ignored. Data represents people, and its misuse can have significant legal and ethical consequences. Implementing basic ethical principles in data analytics is essential to the success of any data analytics project. From transparency to data minimization, each principle plays a critical role in protecting the rights of individuals and in the smooth running of analytics projects.
Transparency is a key ethical principle. It is crucial that individuals have a clear understanding of how their data will be handled and for what purposes. This implies that data collection should be clear and straightforward, with explicit consents collected through digital or physical channels. Transparency not only builds trust, but also protects organizations from potential future legal action by ensuring honest handling of information.
Collecting data responsibly is more important than ever. Data minimization involves collecting only the information that is strictly necessary for the research or project at hand. By limiting data collection, you reduce privacy risks, save resources, and avoid potential biases or misunderstandings in conclusions derived from the data.
One of the most significant risks in the use of analytics tools is the possibility of discrimination, whether based on gender, race or other personal characteristics. To avoid this, projects must ensure that principles of equality and non-discrimination are respected. The design of the analysis and the inferences derived should protect the integrity and diversity of each individual, ensuring that decisions are not based on sensitive variables that could bias the results.
Privacy and confidentiality are pillars in the management of information within People Analytics. Improper disclosure of sensitive information, such as health, salary or performance data, can have significant negative impacts. Therefore, it is essential to implement methods such as data anonymization, which consists of eliminating personal identifiers and restricting access to information according to the role of the participants in the project.
To ensure proper handling of information in People Analytics, it is crucial to be well informed about international and local regulations and the organization's internal policies. These regulations can change frequently, especially with the rise of artificial intelligence, so constant updating is a must. Being aware of current employment regulations and data protection laws will help minimize risks and ensure ethical use of data.
Platzi offers specialized courses that can help you learn more about data ethics and data management as applied to data science and artificial intelligence. These educational resources are valuable for those who wish to expand their knowledge and ensure ethical compliance in their People Analytics projects.
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