Configuración Inicial
Configurar Looker Studio y Conectar la Primera Fuente de Datos
Crear Gráficos en Looker Studio y Analizar Ventas
Conectar una Fuente de Datos desde Google Sheets en Looker Studio
Agregar Filtros y Controles Interactivos en Looker Studio
Diseñar un Dashboard Accesible con Looker Studio
Quiz: Configuración Inicial
Análisis, Optimización y Seguridad
Integrar Datos de Inventario y Analizar la Disponibilidad de Productos en Looker Studio
Optimizar el Stock en Looker Studio
Parámetros para optimización en Looker Studio
Combinar Datos de Ventas y Clientes en Looker Studio
Segmentación de Clientes con Campos Calculados en Looker Studio
Manejo de Seguridad del Dashboard en Looker Studio
Optimizar la Carga y el Rendimiento del Dashboard en Looker Studio
Quiz: Análisis, Optimización y Seguridad
Técnicas Avanzadas
Conectar Múltiples Fuentes de Datos en Looker Studio
Expresiones Regulares y Transformación de Datos en Looker Studio
Optimización del Dashboard para Dispositivos Móviles en Looker Studio
Visualizaciones Comunitarias y Navegación en Looker Studio
Storytelling con Datos: Cómo Contar una Historia en Looker Studio
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Efficient inventory management is crucial for any retail business, especially when dealing with perishable products. In Freshmark's case, identifying not only when to replenish products, but also when they are sitting in the warehouse too long, can mean the difference between success and significant losses. Let's look at how to use sales data to create inventory turnover metrics that help optimize stock management.
To address the problem of products spending too much time in the warehouse, we need to create metrics that allow us to identify when a product is slow-moving. This analysis is critical, as products that expire or spoil represent direct losses to the business.
In our case, three columns have been added to the dataset showing the average daily sales of each product for each of the branches. In order to visualize and work with these new columns in Looker, we need to update our data source.
To incorporate the new average sales columns, we follow these steps:
Once this process is complete, Looker will recognize three new fields:
Importantly, this update does not affect the visualizations we already had created, allowing us to maintain continuity in our analysis while incorporating new dimensions.
To analyze product rotation, we will create a new page with a table that displays:
This visualization will allow us to better understand the real situation of our stock. By expanding the table to occupy the entire workspace, we can clearly see all the products and their average sales in each branch.
If we also add the current stock column, we can compare directly:
Product: Plain YogurtAverage sales (branch 1): 26 units/dayCurrent stock: 111 units.
This tells us that we have approximately 5 days of yogurt in stock (111 ÷ 26 ≈ 5).
Although the above information is already useful, mentally performing the calculation for each product is inefficient. The solution is to create a calculated field that provides us with this information automatically.
To create this calculated field:
Stock ÷ Average sales branch 1
Calculated field: Days S1 = Stock ÷ Average sales branch 1
Once this field is created, we can remove the individual columns for sales and stock, and directly display the days of inventory on hand for each product.
This same process can be replicated for the other branches, creating similar calculated fields for each branch.
A fundamental aspect to consider is that not all product categories can remain the same amount of days in the warehouse. For example:
This natural difference in product shelf life must be reflected in our low turnover thresholds. We cannot apply the same criteria to all products.
In future analyses, it will be important to implement a parameter that allows the manager to define what is the appropriate slow-moving threshold for each type of product, thus customizing inventory management according to the specific characteristics of each category.
The creation of inventory turnover metrics is only the first step in optimizing stock management. With these tools, we can identify products that are sitting too long in the warehouse and make informed decisions to reduce shrinkage and improve operational efficiency. What other metrics do you consider important for inventory management in your business? Share your experiences in the comments.
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