Reto: diseño de tu producto

How to design a successful product?

Designing a successful product requires attention to every detail, from materials to brand perception. In the current example, let's imagine the development of a wristwatch made of wood. Throughout the process, you will need to think about every relevant aspect that makes up your product, using detailed attributes to achieve an optimal design.

What materials are key to the design?

When selecting materials, it is vital to consider both quality and functionality. In this case:

• Wood: We will use oak, an excellent quality option that confers durability and an attractive aesthetic finish.
• Metal: For the second hand, we will opt for a metal alloy, guaranteeing resistance and a modern touch.
• Glass: The watch frame will be made of glass, providing protection and visual clarity.

How to set the right price?

Setting the right price is a balance between the cost of materials, the customer's perception of value and market strategies. For this wooden clock, a reasonable starting price might be ten dollars, subject to reconsideration after analyzing more advanced pricing methods.

What is the ideal packaging and design?

Effective packaging and design reinforce the user experience and brand image. Here are some suggestions:

• Box: An elegant little wooden box that reflects the internal quality of the product on the outside.
• Acrylic circle: Accentuate the modern design and provide additional protection.
• Shape and size: Maintain the standards of classic wristwatches to ensure comfort and familiarity.

How to define the brand and its graphics?

Brand identity is key to differentiate your product in the market.

• Brand name: "Barzan", evoking a sense of prestige and status.
• Graphic elements: Develop visual characteristics that communicate style and modernity, aligning with the aspirational values of a young audience.

What image do we want our product to project?

The Barzan watch should convey not only tangible value, but also a perception of status and modernity. We want it to be perceived as a sophisticated and relevant option for a young, trend-seeking audience.

What aspects to revise or improve from the initial design?

As you gain more knowledge, you go back to the initial design to improve it. Practical experience will allow you to:

• Redefine and optimize the image of the product and its brand.
• Evaluate graphic elements and their visual consistency.
• Consider pricing adjustments based on detailed market analysis and modeling.

Use this learning as a springboard to more elaborate designs and continue to hone your skills - learning is continuous and each step brings you closer to success!