Transporte, distribución y entrega de mercancías

How to optimize the transportation and distribution of goods?

The logistics and distribution of goods is fundamental to the success of any business that handles products. In this dynamic world, the opportunities to move goods and ensure efficient logistics operations are manifold. This process is divided into several phases, each with its own purpose and specific tools. Knowing and understanding each of them will allow you to select the right strategies for your company.

What are the key phases in transportation logistics?

• International transportation (Free For Warning): This phase is crucial for companies that import or export products. It focuses on moving goods between countries or getting them in or out of port efficiently.

• Long-Haul Transportation: This is the national inland transportation, which is responsible for moving large volumes of goods from ports to distribution centers. It is ideal for industries such as hardware or construction that need to move products in bulk.

• First mile (logistics distribution): Starts at the distribution center and moves goods to various points of sale using lighter vehicles. It is essential for distributors and marketers who must manage multiple points of sale.

• Last mile: Driven by the growth of eCommerce, this last mile delivers products directly to end consumers' homes using smaller vehicles, ideal for express services.

What role do traditional logistics operators play?

Traditional logistics operators are key allies in the supply chain, allowing companies to focus on their core business without being distracted by complex logistics processes. Logistics operators are divided into several categories according to their level of operation:

• ONEPL: Focuses exclusively on transportation operations and is ideal for small companies with basic transportation needs.

• TPL or Tripl: Combines transportation and warehousing of products, suitable for medium-sized companies that require a more complete logistics management.

• 4PL: They offer coordination and supervision of all logistics, outsourcing operations to other operators if necessary. They are perfect for large companies looking for advanced management.

• 5PL: This more advanced level manages and optimizes all logistics operations, including purchasing, international negotiations and product marketing. It is used by large brands with global operations.

How are digital platforms revolutionizing logistics?

Digital platforms have burst into the logistics market with innovations that generate added value. These platforms allow managing logistics operations through advanced technology, providing more economical and efficient services.

For example, Quick is a digital platform that facilitates the transport of goods using technology and an extensive network of partners. Customers can manage everything from their smartphone or computer, seeing in real time how their products are being transported. These platforms not only replicate the processes of a traditional logistics operator, but also bring the advantage of real-time traceability and efficiency.

What factors to consider when choosing a logistics operator or platform?

The choice of a logistics operator or platform depends on several factors:

• Company size and maturity: small companies may start with basic services from a ONEPL, while larger companies may benefit from 4PL or 5PL operators.

• Type of product and target market: Consider whether your business exports, manufactures or distributes, as this will determine the most appropriate logistics services.

• Ability to focus resources: Decide whether you want to manage logistics in-house or focus your efforts on marketing and other essentials, leaving logistics in the hands of experienced operators.

Finally, whether you opt for a traditional operator or a digital platform, the key to success lies in aligning your logistics choices with your organization's strategy to optimize every phase of the process.