- Ali Abdaal
- Simon SInek
- Neil Patel
Estas tres personas son mis modelos a seguir, ya que su consistencia en la creación de contenidos es digna de admirar. Además, todos transmiten sus conocimientos de una forma fácil de comprender y mostrando sus pasiones.
Introducción
¿Quién es un marketer?
Razones por las que debes tener una marca personal
La importancia de encontrar tu nicho
Construye un gran portafolio
¿Cómo construyes tu marca personal como marketer?
¿Por qué invertir en una marca personal?
Construye tu portafolio de marketing
Analiza un ejemplo de portafolio
Posiciona tu marca como marketer
Crea contenido increíble
Descubre qué le interesa a tu audiencia
Aprende a identificar y usar tu propia voz
Trucos para crear contenido increíble
Encuentra tu propuesta de valor
¿Qué es una propuesta única de valor?
Consejos para comunicar tu propuesta de valor
Consejos para cerrar contratos en marketing
Entrevista
Conoce a tu profesor
You don't have access to this class
Keep learning! Join and start boosting your career
If you already have an account,
Resources
If you want to make an impact as a marketer, you need to find your authentic voice. It's that distinctive personality and language that authentically connects with your followers.
How Does Practicing Empathy Enhance Your Authenticity?
Practicing empathy not only sets you on the path to deepening your bond with your audience, it also strengthens your authentic voice. It is essential to understand what resonates with your followers. When you provoke people's emotions and show empathy in your online interactions, you develop a genuine and persuasive voice that connects with people.
Why Should You Improve Your Communication Skills?
Becoming a good communicator, especially a writer, is achieved by writing, sharing, and being receptive to feedback. Every time you post something on social media, your followers interact with you. This feedback allows you to adjust and improve your writing skills so that your message resonates more with them. Remember, you are creating for others, for your audience, so listen to them and improve.
How does shaping your environment drive your authenticity?
It's key to identify how you want your followers to feel when they interact with you. Defining these emotions will help you shape your environment. If you always project a positive attitude, it will be returned to you. Establishing the emotions you want to evoke in your followers allows you to shape your environment to benefit your voice and personal brand.
How Do You Use Your Role Models to Create Your Authentic Voice?
Your role models have already walked this path, they have already found their authentic voice. By analyzing and learning from their approach, you can begin to understand what elements of their style you can apply to your own. Recognizing what attracts you to them will help you discover your own authenticity.
Why Being Vulnerable Can Be a Strength?
Sharing your insecurities and fears is not a weakness, but a strength. Moments of vulnerability humanize you and generate empathy in your followers. We are all attracted to the authentic, we connect with it. Challenge yourself to show and embrace your vulnerability.
Why Analyzing Your Role Models is Crucial?
Analyzing your role models offers you a guide to finding your own voice. By discovering the similarities and differences with your role models, you can recognize the characteristics you want to reflect in your own brand. Make a list of these attributes and see how you can incorporate them into your brand personality.
Remember, your authentic voice comes from your genuine passion and empathy. With these tips, you're on the right path to standing out through your true voice.
Contributed by: Natali Franco Gil
Contributions 14
Questions 0
Sort by:
¿Qué haces cuando creas tu marca personal en marketing?
- Practica la empatía
- Mejora tus habilidades de comunicación
- Da forma a tu entorno
- Estudia a tus modelos a seguir
- Ofrece vulnerabilidad, se siempre vulnerable.
My role models by their content, their knowledge, and the way that they share is simple to understand and are:
1- Felipe Vergara
2- Ruben Gallardo
3- Hugo Lopez
Mike Blaster - Facebook
Felipe Vergara - Youtube
Jordi Segués - TikTok
De estos 3 he aprendido bastante en diferentes momentos de mi vida como marketer.
Comparten conocimiento directo y superútil. Verdaderas perlas de conocimiento
Una de las mejores formas de aprender es analizando muy bien a las personas que nos inspiran
Nombra tres de tus modelos a seguir y por qué:
- Vilma Nuñez por la forma de explicar y vender a través de su contenido
- Romuald Fons me agrada su irreverencia y cómo busca la viralidad, además te da pequeñas dosis de conocimiento
- Marta Emerson te explica como hace las cosas y se pone en tus zapatos, sus ejemplos son alcanzables
- Carlos Muñoz es muy polémico y ese es su estilo de marketing, trata de incomodar con sus opiniones, pero entre líneas te explica algo útil que puedes utilizar.
How to Find Your Authentic Voice as a Marketer and Connect with Your Audience 🚀
If you want to make an impact as a marketer, you need to find your authentic voice. It’s that distinctive personality and language that authentically connect with your followers. Your authentic voice is what makes you unique and memorable. 💯
But, how do you find your authentic voice as a marketer? In this article, I’m going to show you the steps you should follow to achieve it. These are the steps you should follow:
😇 Practice empathy: Practicing empathy not only leads you to deepen the bond with your audience, it also reinforces your authentic voice. It’s essential to understand what resonates with your followers. When you provoke emotions in people and show empathy in your online interactions, you develop a genuine and persuasive voice that connects with people.
📚 Improve your communication skills: Becoming a good communicator, especially a writer, is achieved by writing, sharing, and being receptive to feedback. Every time you post something on social media, your followers interact with you. This feedback allows you to adjust and improve your writing skills so that your message resonates more with them. Remember, you are creating for others, for your audience, so listen to them and improve.
🎯 Shape your environment: It’s key to identify how you want your followers to feel when they interact with you. Defining these emotions will help you shape your environment. If you always project a positive attitude, the same will be returned to you. Establishing the emotions you want to evoke in your followers allows you to shape your environment to the benefit of your voice and personal brand.
👍 Use your role models: Your role models have already walked this path, they have already found their authentic voice. By analyzing and learning from their approach, you can begin to understand what elements of their style you can apply to yours. Recognizing what attracts you to them will help you discover your own authenticity.
🙌 Be vulnerable: Sharing your insecurities and fears is not a weakness, but a strength. Moments of vulnerability humanize you and generate empathy in your followers. We are all attracted to the authentic, we connect with it. Challenge yourself to show and embrace your vulnerability.
🌎 Analyze your role models: The analysis of your references offers you a guide to find your own voice. By discovering the similarities and differences with your role models, you can recognize the characteristics you want to reflect in your own brand. Make a list of these attributes and see how you can incorporate them into your brand personality.
Remember, your authentic voice comes from your genuine passion and empathy. With these tips, you are on the right path to stand out through your true voice.
I hope this article has been useful to you and that you are encouraged to find your authentic voice as a marketer. If you liked this article, share it with your contacts and leave me a comment with your opinion. I would love to know what you think. 😊
Mis 3 referentes son:
* John Carlton
* Jeff Miller
* Javi Pastor
Los 3 tienen en común que son muy honestos. Además Jeff y John tienen un posicionamiento muy único como marketers, de estar "en contra" de lo que todo el mundo hace.
How to identify and use your authentic voice:
Want to find a voice that resonates with your audience.
.
Practice empathy.
- When we practice empathy and connect with our audience, your voice becomes stronger because you discover what resonates and what does not.
- Not to attack people in social media. Always, always, always empathize.
.
Improve your communication skills. - When you start a creative project, did not see yourself as creative.
- Instead of searching for your voice, tried to learn what good content creators are and do, and that’s how you will find a voice.
.
Shape your environment. - What three words describe how you want your tribe to feel reading and engaging with you?
- How do they need and want to feel when they are around you? Example: I want to be the person I am called to impact to feel inspired, hopeful and connected.
- Whenever you shape your environment, shape it in a positive way, because that positivity will always come back.
.
Study your role models. ç - Name 3 authors, leaders, podcasters, or mentors you admire.
- What do they have in common that you like?
- What do others like about them?
- How are they different from you?
.
Offer vulnerability as a gift - Do you feel sweaty or like throwing up before you hit publish, send or post? Good! That means you’re authentic rather than staying safe, polished and hidden.
Mis primeros 3 modelos a seguir son:
_
- Euge Oller
- Thomas Frank
- Parker Walbeck
_
Todos ellos crean contenido con estándares muy altos de calidad. No sólo aportan mucho valor con lo que dicen, si no que la calidad de video, audio y edición son demasiado buenos.
_
Además, los 3 se saben vender muy bien, son expertos en sus áreas (Marketing & Business, Productivity, Filmmaking and & Creation Content).
_
¿Y tú? ¿Quiénes son tus ejemplos a seguir?
- Freddy Vega.
- Ramon Nogueras
- chatGPT
Gracias
Vilma Nuñez explains clear and share a great content, Jurgüen Klaric is a self-confidence and he express his self freely and finally my husband is a passionate for the tech, talented, determined to achieve his goals whatever happens, he has several habilities to lead too.
Martha Emerson, por su honestidad.
Vilma Núñez, muy hábil para crear contenido atrayente.
Para el tercero me reservo el lugar.
Want to see more contributions, questions and answers from the community?