Felipe Mendez Rivera
First of all im gonna do a competitive analysis of the market, scouitng restaurants or Street food trucks in the neighboorhood. After that, i willl create social media profiles on Instagram and TikTok, these will be our main marketing channels. From here we will to start the brand positioning,
Then i will post reels and photos of the differents flavors of our empanadas and also realese a loyalty program where if you buy 10 empanadas, we will give you 5 more.
I will also build an advertising campaign using videos and carrousels to amplify the reach of our Tiktok and Instagram profiles and make more people knows us.
Eventually, when i get a database with emails, i will build a email marketing strategy to connect with the costumers.
